Sen-no-Rikyu (1522-1591) began the chanoyu, or tea ceremony, that is practiced today, 400 years ago. His simple, rustic wabi philosophy is still discernable in the designs, movements and mindset. In Uji, Kyoto, the year's first shoots from shaded tea plants are ground into a fine powder to make the koicha tea used in the ceremonies. Artisans use time-honored methods to craft the chanoyu utensils. People immerse themselves in this art in which each bowl of tea is considered a once in a lifetime encounter.

In the 1200's, the monk Dogen brought shojin-ryori, a vegetarian cuisine, from China along with Zen Buddhism, which forbids the killing of animals and the eating of meat. He once said, "Meals and their preparation are part of aesthetic training". Kaiseki-ryori and other Japanese cuisine have their base in and developed from shojin-ryori, which wastes nothing of the seasonal vegetables and cereals used. Chefs, including a chef at a Michelin-rated restaurant, work to spread shojin-ryori worldwide.