Robert Ripley's obsession with the odd and keen eye for the curious made him one of the most successful men in America during the Great Depression, transforming himself from a skinny loner into a flashy entertainer who presented to the nation a blend of freakish oddities, colorful exotica, and homespun Americana. Over three decades, his Believe It or Not! franchise grew into an entertainment empire, expanding from newspapers to radio, film and, ultimately, television. Americans not only loved his bizarre fare, but were fascinated by the man himself, and the eccentric, globetrotting playboy became an unlikely national celebrity. This is the story of the man who popularized the iconic phrase, and proof of why we still can't resist his challenge to "Believe it — or not!"

By the time he died in 1931, Thomas Edison was one of the most famous men in the world. The holder of more patents than any other inventor in history, Edison had amassed a fortune and achieved glory as the genius behind such revolutionary inventions as sound recording, motion pictures, and electric light. When Edison died on October 18, he lay in state for two days in the library of his West Orange complex, as thousands of people lined up to pay their final respects. On the third night, at the request of President Herbert Hoover, radio listeners across the country switched off their lights as a reminder of what life would have been like without Edison.

Edison explores the complex alchemy that accounts for the enduring celebrity of America's most famous inventor, offering new perspectives on the man and his milieu, and illuminating not only the true nature of invention, but its role in turn-of-the-century America's rush into the future.