Fearful that the romance between him and Claire is fizzling, Phil calls upon his altar ego, Clive Bixby, get Valentines day back on track. Meanwhile, much to Gloria's chagrin, Jay shows a bit of child favoritism when he and Gloria must deal with Joe's inappropriate Valentine gift-giving and Manny's dating indecisiveness. When Cam and Mitch try to empower Lily, Haley and Sal to stand up to the men in their lives, things don't turn out as planned and go overboard. Finally, Alex discovers she has a secret admirer who may be a little too involved with family.

Despite their lofty hopes, Phil and Jay's property investment might turn out to be a bust, forcing Phil to rethink his original dream. Meanwhile, Cam lands in the hospital due to a head injury and refuses to have an MRI thanks to a traumatic incident with a well when he was a child. Determined to finally impress Claire and keep her from re-gifting her birthday present, Gloria surprises her with a day of luxury at the office. However, after Claire had to implement some rather harsh budget cuts at work, a massage at her desk may not be sending the right message