Today Adrian Edmondson's quest to uncover traditional British customs and food takes him to Cheshire. He helps make Cheshire cheese, gets his hands dirty worm-charming, meets a world champion gooseberry-grower and makes jam before cooking Cheshire Cheese soup for a tic-tac man at Chester Races.

Today Adrian Edmondson is in Norfolk to seek out local food and traditions. He heads straight for the coast at Cromer, where he helps catch some of the famous crabs of the region. He also visits the Cromer and Sheringham Crab and Lobster Fair, where he tries to pick up the dialect from a local. Later, he pays a call on the last commercially working windmill that makes flour and prepares baked Cromer crab for the Sheringham Shantymen.