In this episode, Alex looks at getting your product right. Big Space is a children's soft-play centre run by Lester and Sue Adams. Setting the business up from scratch, the couple remortgaged their house and ploughed all their savings into the business. But their product is woeful and, to compound the challenge, they must serve two distinct customers: both parent and child.

Privileged access to Pret A Manger's training academy unearths some groundbreaking philosophies, and a visit to Londons largest family restaurant, the Rainforest Café, reveals the importance of themed fun.

Can Alex get this small company to realise the importance of customer satisfaction?

For Sebastien Latour, owning a pet shop in the heart of Wimbledon was a dream come true - but the reality is a daily strain on his finances and his relationship with his co-worker boyfriend Carl. And all ofthis against a backdrop of the much-heralded 'death of the high street'. How to survive this nationwide trend? A visit to one of London's premier grooming parlours, the Pet Spa, opens Seb's eyes to the financial rewards of a dog parlour. Can Alex help this small high-street shop compete with the out-of-town superstores?