Panic spreads at the Suncoast Playboy Club when an aspiring photographer turns up brutally murdered right after shooting the annual "Bunny of the Year" contest. The Playboy Bunnies fear their club is a target and that one of them could be next.

As a Playboy Bunny, Jackie Hendrickson is forbidden from fraternizing with her customers. However, Atlanta plastic surgeon Dr. Warren Brown is impossible to resist, and their illicit affair sets off a deadly chain of events.