Zik-Zak's new promotional giveaway, the Neurostim bracelet, implants memories (and overwhelming urges to buy Zik-Zak products) directly into people's minds. When Carter gets too close to the truth behind the new promotion while researching his latest story, the promotion's developers plan to throw him off the trail by giving him a special, highly addictive Neurostim bracelet.
 

While researching a story on genetically engineered "designer babies", Carter discovers that babies with exceptionally high IQs are being stolen from their parents just before being "born" to be used for a new TV show on Network 66.