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The guys visit Cedric's hometown of St. Louis and some of Cedric's old stomping grounds, then the famous Kenrick's Butchers, where they learn all about St. Louis signature-style pork steak and tips.
Cedric and Anthony hone in on their signature tastes with the Pilot R&D team; a visit with the marketing team and Mike Meldman helps the guys dive further into the purpose of launching the brand and being authentic to their roots.
Ced receives the fantastic news Walmart has committed to selling AC BBQ rubs and visits Walmart to learn about retail strategies and sidekicks. Mr. Bar-BQ arrives with new prototypes of their ideas and the guys are pleased with the results. Pilot R&D returns to work on AC BBQ sauces, and AC Barbeque throws an official launch party.