Arliss is dazzled by marketing whiz Giselle Jaynes. She's charming, clever and sexy, and she's filled with brilliant, cutting-edge ideas for AMM clients - despite knowing nothing about the sports world.

Arliss manages to get Kirby some airtime as a sports talk-radio host. What better way to promote his own clientele - especially Yoshi Kobiashi, the latest pitching phenom nobody's ever seen. Before you know it, Kirby starts to rule the airwaves and a star is born - and a huge deal for Arliss may be on the rocks.