Oliver's without an operator on his first day as president of the Hooterville Phone Company. As he wrestles with an exploding switchboard, the locals gossip about how he stole the company from Roy Trendell in a rigged card game. Lisa figures out how to put calls through, but had rather flirt with the president than work the switchboard all night.

Oliver's reign as "El Presidente" of the phone company hits bottom when he hires a farm worker to be his operator. He pays Haney to take the business off his hands, but soon Hooterville is up in arms over the price-gouging Haney Phone Company.