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Lord Sugar's candidates are tasked with creating a new vegan alternative to cheese to pitch to major retailers. But unusual recipes and bland brands result in another candidate being fired.
The teams are tasked with choosing a selection of products to sell live to the nation on one of the UK's leading TV shopping channels.
Some familiar faces are back to interrogate the business plans of the final five, and with £250,000 in touching distance, there's tears, tension and tough love.