Bryan Bedford, Chairman of the Board, President and CEO of Frontier Airlines, a billion dollar a year business that ranks as one of the top air carriers in the country, goes undercover in his own company, where he "gets christened" while emptying a plane's lavatory, contributes to a flight's late departure time and discovers how company-wide pay cuts are impacting his employees' lives.

Fernando Aguirre, Chairman and CEO of Chiquita, one of the largest producers of fruits and vegetables in the world, is unable to perform a physically demanding job at their flagship factory and has to be removed from the line. Also, tensions mount when he mishandles a forklift and angers an employee.