After encountering her handsome classmate Lee Soo Ho at the comic book store in her bare face, Joo Kyung struggles with keeping her true face a secret to her peers. She realizes later that Soo Ho does not recognize her at school as the ugly girl from the comic book store. Meanwhile, tough guy Han Seo Joon returns to school and recognizes Joo Kyung to be the girl who ran away with his helmet.

Discriminated by her family and bullied by her peers because of her looks, 18-year-old high school student Im Joo Kyung contemplates suicide and goes to the rooftop of a high-rise building, but she stops herself at the last minute and decides to move on with her life. Just in time, a handsome boy pulls her away from danger and tells her to consider how her loved ones will suffer had she jumped to her death. Days after, she starts learning how to use makeup through tutorial videos in the Internet and masters the art just before transferring to her new school. The makeover proves to be transformative as her peers call her a "goddess."