Get Swank'd follows Emily Dees Boulden and Nicole Noles as they travel across America in their "Swankmobile" with a mission to makeover and transform the lives of fashion-challenged locals. Emily owns "Swank", one of the top boutiques in the country, and Nicole, her best friend and former store manager, are both highly sought after stylists. In each episode, get a crash course in the latest fashion, culture and makeup trends, along with style tips from Emily and Nicole, as they give some unsuspecting people the style overhaul of their lives.